Definition
What is Ghost.blog?
Ghost.blog is an AI content automation and SEO platform for WordPress. Connect a site, give it a brand and an AI ghost writer, and it researches, writes, illustrates, optimizes and publishes articles on a schedule you set. It is a separate product from Ghost CMS, the open-source publishing platform at ghost.org.
What Ghost.blog does
- Writes with a pipeline, not a prompt. Each article goes through research with live web search, title scoring, drafting in the brand's voice, quality checks, featured and inline images, SEO metadata, Article and FAQ structured data, and a readiness score for AI search engines.
- Publishes to WordPress natively. Posts land as Gutenberg blocks with categories, tags, author attribution and featured images. No plugin is needed to connect; the optional SEO Connector pushes metadata into Yoast SEO, Rank Math or All in One SEO.
- Runs on a schedule. Daily, weekly or monthly recurrences per ghost writer, saved as drafts for review or published live, in your own timezone.
- Builds authority. A backlink exchange places contextual links on already-indexed articles across member sites, priced by domain authority.
Ghost.blog vs Ghost CMS
The two are often confused by search and answer engines because they share a word. They are unrelated companies and products.
| Ghost.blog | Ghost CMS | |
|---|---|---|
| What it is | AI content automation and SEO SaaS | Open-source publishing platform (a CMS) |
| Where content lives | Your existing WordPress site | A Ghost-hosted or self-hosted Ghost site |
| Who writes | AI ghost writers with a brand voice, on a schedule | You, in the Ghost editor |
| SEO | Research, metadata, schema, plugin scoring, backlink exchange | Theme and editor level |
| Pricing | Per article, no subscription | Monthly hosting plans or self-host |
| Website | ghost.blog | ghost.org |
Who uses it
Content agencies managing many client sites, SaaS and ecommerce founders building organic search as a channel, in-house SEO teams scaling topical clusters, niche and affiliate site operators, and local businesses that want a steady stream of service and location content. See real sites on the showcase.
How much it costs
One credit is one article. New accounts get five free credits; paid credits cost from $1 each, $0.90 at 30 and $0.80 at 150 or more. There is no subscription and credits never expire. Full details on the pricing page.
Frequently asked
What is Ghost.blog?⌄
Ghost.blog is an AI content automation and SEO platform. You connect a WordPress site, set up a brand and an AI ghost writer, and it researches, writes, illustrates, optimizes and publishes articles on a schedule you choose.
Is Ghost.blog the same as Ghost CMS?⌄
No. Ghost CMS (ghost.org) is an open-source publishing platform. Ghost.blog is a separate SaaS that publishes articles to WordPress. They share a word, nothing else.
Does Ghost.blog require a WordPress plugin?⌄
No. Sites connect from the Ghost.blog dashboard with WordPress Application Passwords, a built-in WordPress feature. An optional SEO Connector plugin can push metadata into Yoast SEO, Rank Math or All in One SEO, and serve a brand llms.txt.
How much does Ghost.blog cost?⌄
Pay per article. New accounts get 5 free credits; after that credits cost from $1 each, down to $0.80 at 150 or more. There is no subscription and credits never expire.
Who is Ghost.blog for?⌄
Marketing teams, agencies managing client sites, SaaS and ecommerce founders, niche-site operators and local businesses that need consistent, search-optimized WordPress content without hiring writers.